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The Investment Answer

Daniel C. Goldie and Gordon S. Murray

Jargon-free and written for all investors - experienced, beginner, and everyone in between, The Investment Answer distills the process into just five decisions - five straightforward choices that can lead to safe and sound ways to manage your money.

"Goldie and Murray have distilled the essence of the matter, and explain in clear English, the advantages of using a fee-only financial advisor, how to select such, and how to work with one in the short and long run. This is sound advice, which you will rarely if ever get from a daily financial newscast." — Harry M. Markowitz, Ph.D., Nobel Laureate in Economics, 1990


The Intelligent Asset Allocator

William J. Bernstein

A practicing neurologist, William J. Bernstein used his self-taught investment knowledge and research to build a popular investor’s website. Now, in the plain-spoken The Intelligent Asset Allocator, he shows independent investors how to build a diversified portfolio―without the help of a financial advisor.

Thinking, Fast and Slow

Daniel Kahneman

In the international bestseller, Thinking, Fast and Slow, Daniel Kahneman, the renowned psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think.

  • Winner of the National Academy of Sciences Best Book Award in 2012
  • One of The Economist's 2011 Books of the Year
  • One of The Wall Street Journal's Best Nonfiction Books of the Year 2011

The Signal and the Noise

Nate Silver

Drawing on his own groundbreaking work, Nate Silver examines the world of prediction, investigating how we can distinguish a true signal from a universe of noisy data. Most predictions fail, often at great cost to society, because most of us have a poor understanding of probability and uncertainty.  Silver is the founder and editor in chief of


The Quest for Alpha

Larry E. Swedroe

Investors are on a never-ending search for a money manager who will deliver returns above the appropriate risk-adjusted benchmark, aka the "Holy Grail of Investing." The Quest for Alpha demonstrates that it's a loser's game-while it's possible to win, it's so unlikely that you shouldn't try.

"Larry Swedroe uses his inimitable style with research findings to convey the message most investors do not want to hear and certainly do not want to believe - the search for alpha is dominated by the "wizards of advertising" and, for relatively sophisticated investors, by the "wizards of overconfidence." —John A. Haslem, Professor Emeritus of Finance, University of Maryland


Rational Expectations

William J. Bernstein

Rational Expectations is a clean sheet of paper in the wonky world of quantitatively based asset allocation aimed at small investors. Continuing the theme of the Investing for Adults series, this full-length finance title is not for beginners, but rather assumes a fair degree of quantitative ability and finance knowledge.

Predictably Irrational

Dan Ariely

In this newly revised and expanded edition of the groundbreaking New York Times bestseller, Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable—making us predictably irrational.

"Ariely not only gives us a great read; he also makes us much wiser." — George Akerlof, 2001 Nobel Laureate in Economics

Fooled by Randomness

Nassim Nicholas Taleb

Set against the backdrop of the most conspicuous forum in which luck is mistaken for skill–the world of business–Fooled by Randomness is an irreverent, iconoclastic, eye-opening, and endlessly entertaining exploration of one of the least understood forces in all of our lives.


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